Social Engineering, in the context of cybersecurity, is the use of deception to convince individuals into relinquishing their personal information online. This information is then exploited in cyberattacks.

The most difficult phase of a data breach campaign is penetrating an ecosystem. Social Engineering attacks significantly simply this phase because victims are essentially handing threat actors the keys to the internal network.

Because Social Engineering attacks help cyber criminals so much, they'll continue to be prevalent. Currently, some percentage data breaches are caused by Social Engineering attacks, so by implementing prevention efforts, a third of all data breaches will be avoided.